Description

Warm, romantic and playful, a brilliantly rich ruby red that breaks the mould with glimmering hues of pink and purple..

For the most lavish and vivid results, apply to bleached hair or add deep red tones to light-to-medium natural shades.. Image of swatch is a simulation of the colour on a level 10.

For luscious feeling locks, soft, silky hair never goes out of style. That’s why all our colours contain a conditioning formula that nourishes hair from first application.

  • Each tub contains 88ml semi-permanent hair colour

  • 100% vegan friendly and cruelty-free

  • All Directions colours are inter-mixable to create a new shade

  • Each box contains 4 x 88ml tubs

Each tub contains 88ml semi-permanent hair colour and has a 49mm tub opening for easy application with a tint brush.

Ingredients

Aqua (Pure), Cetearyl Alcohol, Distearoylethyl Hydroxyethylmonium Methosulfate (and) Cetearyl Alcohol, Ceteareth-20, Propylene Glycol, Citric Acid, Methylparaben, Formic Acid, Basic Violet 16, Basic Red 51, HC Yellow No.4, Basic Violet 2, HC Blue No.15.

Product warnings

  • Do NOT dye eyelashes or eyebrows.
  • If product comes in contact with the eyes, rinse immediately with clean water.
  • Colours can sometimes stain certain surfaces & materials – use with care.
  • Directions doesn’t have a specific longevity on the hair.
  • Do not mix Directions with Peroxide.
  • To achieve lighter shades than your current colour we recommend to seek professional advice.
  • Shades may vary at manufacturer’s discretion.
Additional information
Brand

Directions

Color

Reds

Shipping & Delivery
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